What about good website design anatomy? Well the better you understand it, the easier it is for you to identify the essentials of a good web development. This will really help you in deciding what features should be displayed on your website and how all these can impact the success of your business.
Corporate colours, shape of business logo and business tagline are some of the important elements that make up a brand. Your choice of colours is critically important as colours have the potentials of influencing one’s decision making especially when making a purchase. Your business logo must be able to connect to your business tagline – they both have to be eye-catching. The fonts used must also be standard and strong. When you’ve got all your texts and images standing strong and bold, you can be rest assured that your message can be delivered successfully. Did you know that 6 out of 10 people aged between 20 to 30 years old look for consistency in branding? At the end of the day, your number one goal is to give your users a positive branding experience. They’ll remember you better that way.
Content is king. Hence, it should also be one of your priorities. When great design and content combine together, they leave great impacts on your business. It is always best to keep your content short and sweet – catchy headlines are typically used to create curiosity amongst users – they’ll be so bothered by the mystery that lies behind them. That’s exactly what you should aim for! There is no point of having a website that doesn’t lead to any clicks or views. Most people hate lengthy contents, so be sure to have yours written creatively and not dreggy. Do not underestimate the power of your own contents. Share your knowledge on your blog. That way, you’ve got valuable tips, stories and recommendations to share with your audience from time to time. You can even upload some videos and downloadable contents such as free eBooks or discount coupons.
Avoid using stock photos. Always use generic ones. Stock photos are not attractive because they don’t look genuine whilst generic ones look more convincing and personalised. The choice of image must also suit your branding colour. It’s all about balance. Anything that doesn’t blend well won’t look good – that’s one thing for sure. If you’ve got sliding banners on your homepage, be sure to use effective and bold images that are beautifully designed along with catchy texts on them. Sliding banners are usually where latest products and services offers are displayed. They shouldn’t change too fast either. Give your viewers enough time to view every one of them. Set the transition at a decent speed.
Sharing is caring –and that’s the act that will take your name further than you ever imagine! Why do you think contents spread at lightning speed? People love sharing things that they find valuable, inspiring, interesting or useful –anything that triggers their emotions. Help them help you share what your products and services are all about – and let them know why your contents are worth sharing. Social buttons that connect users to pages like Facebook, Twitter, Instagram, Pinterest, Tumblr, Reddit, Google+ will be very helpful in building your brand. People can follow you on any of these pages and like your future updates. Be sure to have your social accounts set up and updated.
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