Category Archives for Re-targeting

What is the Facebook Pixel and how can you use it?

Facebook’s advertising platform is one of the more powerful options for businesses, but it can also be one of the more confusing and complex to navigate.Pixels are a common feature of advertising platforms, dropping cookies that will track your site visits so you can make use of the data later on for re targeting. If […]

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How re-targeting can benefit your business

What is re-targeting?Re-targeting is a form of online advertising, also referred to as re-marketing, which helps to keep your brand at the forefront of your customers’ minds.Re-targeting ads differ from typical banner ads in that they’re served to people who’ve already demonstrated an interest in your brand, products or services, leading to a higher chance […]

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